Privacy Policy

Introduction

Athlone Furniture World (GRK FURNITURE LTD) ("we," "us," or "our") is committed to protecting the privacy and security of your personal data. This policy explains how we collect, use, and safeguard your information when you visit our store in Old Dublin Road, Athlone, Co. Westmeath, Ireland, N37 W270, use our website www.athlonefurnitureworld.com, or purchase our furniture.

We are the "Data Controller" of your personal information under the Irish Data Protection Acts 1988–2018 and the GDPR.

Information We Collect

We collect information that is necessary to provide you with high-quality furniture and service. This includes:

• Identity Data: Name, title.

• Contact Data: Billing address, delivery address, email, and phone number.

• Transaction Data: Details about payments and products you have purchased.

• Technical Data: IP address, browser type, and usage data (if using our website).

How We Use Your Data (Legal Basis)

Under Irish law, we must have a "lawful basis" to process your data. We use your data for:

• Performance of a Contract: To process your order, arrange delivery of your furniture, and manage warranties.

• Legitimate Interests: To respond to customer service enquiries and improve our product range.

• Legal Obligation: To maintain financial records for Revenue Commissioners (tax purposes).

• Consent: To send you marketing emails or SMS (only if you have "opted in").

Who We Share Your Data With

We do not sell your data. We only share it with trusted third parties necessary for our business, such as:

• Delivery Partners: Courier and assembly teams to bring furniture to your home.

• Payment Processors: Secure services to handle credit/debit card transactions both instore and online (Bank of Ireland).

• IT Providers: Companies that host our website or manage our email systems.

Data Retention

We only keep your data as long as necessary.

• Financial Records: Typically kept for 6–7 years to comply with Irish tax law.

• Warranty Info: Kept for the duration of the product's warranty period.

• Marketing: Kept until you withdraw your consent (unsubscribe).

Your Rights

As an Irish resident, you have the following rights under the GDPR:

1. Access: Request a copy of the data we hold about you.

2. Correction: Ask us to fix inaccurate information.

3. Erasure: Ask us to delete your data (the "Right to be Forgotten").

4. Object/Restrict: Object to marketing or request we limit how we use your data.

5. Portability: Request your data be moved to another provider.

Security

We have implemented appropriate security measures (such as SSL encryption on our website and secure in-store filing) to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way.

CCTV Operations (In-Store Security)

We operate CCTV at our showroom for the purposes of public safety, crime prevention, and the protection of our assets.

• Retention: Footage is typically retained for 30 days before being overwritten, unless an incident requires investigation (e.g., at the request of An Garda Síochána).

• Access: You have the right to request a copy of any footage in which you appear (Subject Access Request).

Marketing & The "Soft Opt-in"

• Existing Customers: Under Irish ePrivacy Regulations, if you have purchased from us, we may send you updates regarding similar products (e.g., care kits or seasonal sales).

• The Right to Object: Every marketing email will include an "Unsubscribe" link. You can also opt-out at any time by contacting us directly.

Contact Us & Complaints

If you have questions or wish to exercise your rights, please contact our Data Protection Lead:

• Email: athlone@my-furniture.ie

• Phone: 0906470099

• Address: Old Dublin Road, Athlone, Co. Westmeath, Ireland, N37 W270

You also have the right to lodge a complaint with the Irish Data Protection Commission (DPC) at www.dataprotection.ie.